Cradle To Cradle®
Shaw Contract has been actively engaged in Cradle to Cradle design for more than 20 years, introducing the first Cradle to Cradle Certified™ flooring product in 1999.
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The Cradle to Cradle Design Philosophy
Shaw Contract has been actively engaged in Cradle to Cradle® design for more than 20 years and created the first Cradle to Cradle Certified™ flooring product.
Founded by sustainability thought leaders William McDonough and Michael Braungart, the Cradle to Cradle Design™ philosophy provides an industry-leading framework for us to design products that mimic nature’s plan for materials to serve as nutrients circulating in healthy, safe cycles.
Cradle to cradle
The Five Pillars of Cradle to Cradle
The Cradle to Cradle Certified Products Program ensures our products are made from ingredients the standard deems safe and healthy.
We want it back. Shaw will transport and recycle EcoWorx tile or broadloom carpet at no cost to our customers through our re[TURN] program.
Shaw’s commercial carpet manufacturing operations worldwide are carbon neutral and we offer carbon neutral product collections.
Water is an essential substance of life. At Shaw, water is treated as a valuable and precious resource. We are focused on both water quality and water quantity.
We support fair labour and human rights principles. No matter where or by whom a product or ingredient is made, operations are held to the same high standards.
Cradle to Cradle Video
Introducing "A Walk in the Garden"- our product design with William McDonough, to celebrate 20 years of collaboration with Cradle to Cradle design.
Sustainability is a bit like a Rubik’s Cube. If we only focus on one side of the cube, we’ll never solve the whole puzzle.
-Kellie Ballew, Director of Sustainability
